Technical audit & fixes
Review crawlability, indexation, redirects, canonical URLs, internal links and loading issues. I prioritise the problems and can implement agreed fixes in the website.
SEO PROMOTION & ORGANIC SEARCH
I find and fix the technical and content issues that stop your service and product pages from performing in organic search.
SEO and development come from the same person. I can turn the audit into website changes: indexing fixes, stronger page content, metadata, internal links and enquiry measurement, prioritised around your services and markets.
Repair options, workshop details and a clear booking enquiry.
THREE PARTS OF A USEFUL SEARCH PRESENCE
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Review crawlability, indexation, redirects, canonical URLs, internal links and loading issues. I prioritise the problems and can implement agreed fixes in the website.
Review search intent, page structure, headings, copy and metadata. Each important service or product page gets a specific purpose and the information a customer needs.
Connect relevant pages and check the path from an organic visit to an enquiry. Configure agreed measurement so later decisions use search and website data.
SEO AS CONNECTED WORK
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Review crawling, indexing, canonicals, redirects and the important technical barriers.
Map relevant searches to useful pages, clear headings and a coherent content structure.
Improve internal links, page relationships and the paths to priority content.
Implementation + measurement
The audit leads to an agreed implementation backlog, followed by checks of the changed pages and search signals.
You receive the findings and the implementation.Technical fixes, on-page changes and measurement are scoped together around the website’s actual priorities.
SCOPE & OPTIONS
A service website, a large catalogue and a site migration need different work. I tailor the audit and implementation plan to the pages that matter to your business.
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For businesses that need their services and expertise to be easier to find and understand.
For product ranges with categories, variants and many pages competing for attention.
For technical issues, changed URLs or a website being rebuilt or moved.
PRIORITIES BEFORE VOLUME
I start with your website, target products or services and the search data available. You receive a prioritised plan that separates technical fixes, page improvements and new content requirements.
I can carry the agreed work through to implementation. After publication, we review indexation, relevant queries and landing-page behaviour to decide what needs attention next.
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Assess structure, indexable pages, existing visibility and available search data.
Define the pages, technical changes and internal connections worth improving first.
Review relevant queries, landing pages and useful actions after changes are published.
LOOK BEYOND A SINGLE RANKING
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Relevant queries, impressions and the pages appearing in search, using available Search Console data.
Which pages receive organic visits and whether their content matches the searches bringing people in.
Whether visitors reach the contact options and submit confirmed enquiries, using the measurement agreed for the site.
WHAT’S INCLUDED
You receive a prioritised plan, the implementation specified in your proposal and a record of the changes. Pages, markets, content work and review measures are defined upfront so the deliverables are clear.
Review crawlability, indexation, redirects, canonical URLs, sitemap, internal links and loading issues.
Identify relevant customer searches and map them to the appropriate service, category or product pages.
Define the purpose of important pages, their hierarchy, missing information and any new page requirements.
Review competing result pages and the site’s external signals to identify content gaps and useful authority-building priorities.
Relevant structured data, language and region signals, and business-profile requirements where they apply to the project.
Improve headings, page copy, titles, descriptions and content organisation for the pages.
Connect relevant pages, review routes into important content and address isolated or competing pages.
Apply agreed website fixes and check the published changes, with platform and access dependencies made clear.
Check or configure the way of measuring organic visits, contact paths and confirmed enquiries.
Document the work, review available search and landing-page data, and identify the next useful changes.
WHY WORK WITH ME
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I review the search problem and can implement the website changes myself. You discuss priorities and technical constraints with the person responsible for carrying out the work.
The plan connects relevant searches to specific landing pages, using your offer, market and available search data. Each recommendation points to a page or technical issue that can be acted on.
I review what visitors find, what the page explains and how they contact you. Reporting can include published changes, organic landing pages and confirmed enquiries, alongside search visibility.
Send your website, target services or products and the markets you serve. I’ll review the context and discuss the technical and page-level work worth prioritising.
BEFORE THE FIRST MESSAGE
Yes. SEO and development can be scoped together, so technical fixes, page changes, metadata and internal links can be implemented in the website. The proposal separates work I will deliver from content or approvals needed from your team.
I review your services or products, target markets, existing pages and available search data. Relevant searches are mapped to pages with a distinct purpose. The plan prioritises useful customer intent and technical problems affecting those pages.
The content review identifies missing answers, unclear offers, duplicate pages and weak headings. Writing or editing for the selected pages can be included in scope. You provide the factual product, service and business information needed to make the copy accurate.
The public website and your priority services or products are enough for the first discussion. Search Console, analytics and CMS access help with diagnosis and implementation. We confirm the permissions needed for the work.
You can see the issues found, the changes published and the available data for the pages being improved. Review can include indexation, relevant searches, organic landing pages and confirmed enquiries. Ranking and traffic outcomes vary with demand, competition and search-engine decisions.
A technical review, migration check or selected page improvements can be a defined project. Ongoing work suits sites adding content, products or markets and teams that want regular review. The scope and priorities determine the proposal, including what is outside it.
06 / YOUR NEXT BIG MOVE
Share your website and the services, products or markets you want customers to find. I’ll look at the context and reply about the next useful SEO step.
Let’s talk.